Sitrana and BGI climbed to the top of Mount Everest and jointly broke through new areas of skin repair

At around 8:00 am Beijing time on May 11, Ma Xiao, COO of BGI Sports, stood on the top of Mount Everest, the world's highest peak at an altitude of 8,848.86 meters, becoming the first person to climb Mount Everest in 2021. The skin care product, Steriner Cream, that was carried during the climb to the summit attracted much attention.

(Ma Xiaohua is the COO of the University of Sports, a member of the China Mountaineering Association, a member of the Outdoor Professional Committee of the China Mountaineering Association, the Vice President and Secretary General of the Shenzhen Mountaineering and Outdoor Sports Association, the Executive Vice President of the Shenzhen Northwest Agriculture and Forestry University Alumni Association, and a national social sports instructor. He has climbed the Siguniang Peak, Erfeng Peak, Haba Snow Mountain, Yuzhu Peak, Luodui Peak, etc. many times, and climbed the Muztagh Ata Peak in 2016. He is a national first-class athlete)

At about 8:00 am on May 11th, Beijing time, Ma Xiao, COO of HuaDa Sports,

Standing on the top of Mount Everest, the world's highest peak at an altitude of 8848.86 meters,

Become the first person to summit Mount Everest in 2021.

The skin care product, Steriner Cream, that was carried during the climb to the summit attracted much attention.

Sitrana Shi Cuina joined hands with BGI, the world's largest genetic science research and development institution,

In the process of challenging Mount Everest,

Conduct data analysis and real-time monitoring of the repair power of the core product, cream, at the Everest Base Camp.

Closely record the climbers' entire assault process.

The skin is exposed to changes in extreme environments.

Sitrana believes that only when the product can allow the skin to safely survive the test of harsh environments,

Only in this way can we bring real confidence and peace of mind to consumers in their daily skin care.

(Xueshan Xia Ting - Shi Cui Na product experience officer, senior human resources manager, psychological counselor, senior dog owner and dog lover, loves high-altitude mountaineering and diving, has climbed snow-capped mountains with an altitude of 5,000-8,000 meters 11 times, climbed the world's sixth highest peak Cho Oyu (8,201 meters above sea level) in 2020, and climbed the north slope of Mount Everest in 2021 (when climbing to 7,300 meters, the government temporarily canceled it due to the epidemic)

The deteriorating external environment has caused the skin's tolerance to decline.

Sitrana, a skincare brand from Japan, is derived from the Malagasy word for "to be cured".

Its Chinese name is Shicuina. Its unique compound active Centella asiatica CICA and NEO have anti-pollution effects.

Combined with essential oil ingredients such as lavender, it keeps your skin away from allergies and dryness.

This series of products is designed for sensitive skin, moisturizing and repairing.

Able to fully protect the skin from damage caused by the external environment

(※ Before and after comparison of using Stetrina Revitalizing Cream, Moisturizing Mask and UV Isolation Sunscreen)

Block ultraviolet rays, air pollution, protect skin health,

It can also prevent the chlorine in tap water from oxidizing the skin, fighting fine lines and early aging.

As a new brand, Shicuina has the dual functions of protection and repair.

Recommended by many authoritative Japanese beauty magazines.

From Luodu Peak to the summit of Mount Everest,

Keep exploring, keep challenging, achieve others, and achieve yourself.

Sitrana will continue to move forward and strive for better products.