The online briefing session of the "Meiluo Support Plan" was successfully held, and 1,000 Meikang stores signed up to participate!

[Introduction: In April 2021, the Shenzhen Beauty Industry Development Promotion Association (referred to as "Shenzhen Beauty Promotion Association") actively responded to the Ministry of Commerce's "Notice on Carrying out Small Store Economy Promotion Actions" and convened hundreds of companies to launch the "Meiluo Assistance" plan. 】

At 10:30 am on August 21, an online briefing on the "Meiluo Support Plan" hosted by the Shenzhen Beauty Industry Development Promotion Association and organized by Shenzhen Kangmei Jishi Network Technology Co., Ltd. was held at the World Financial Center. The executive president, secretary-general, and head of the Kangmei Jishi Operation Center of the Shenzhen Beauty Promotion Association, as well as representatives from five major industry service providers and Meikang stores attended the meeting. The online live broadcast attracted more than 20,000 people to watch.

This meeting was mainly a work report meeting of the Shenzhen Beauty Industry Development Promotion Association on the progress of the first phase of the "Meiluo Assistance Plan". The meeting mainly included a store survey data report, an explanation of the participation of Meikang stores in the assistance, and a report on the progress of the project carried out by the working group.

During the meeting, Mr. Zheng Yongge, Executive President of Shenzhen Art Promotion Association, delivered an important speech. He pointed out that Shenzhen, as a pilot demonstration area of ​​socialism with Chinese characteristics and as the core area of ​​the Guangdong-Hong Kong-Macao Greater Bay Area, is naturally endowed with the gene of pioneering and trying out new things. We hope that through the Meiluo Project, it can be promoted and implemented nationwide in the future to promote the recovery of the national beauty and health industry. At the meeting, President Zheng also focused on analyzing the background of the launch of the Meiluo Assistance Plan. He said that the sudden outbreak of the COVID-19 pandemic in 2020 completely changed the established track of global political and economic development. All aspects of society must give way to the fight against the COVID-19 pandemic. As the epidemic situation gradually improves, every consumer industry is gradually returning to normal. However, from the industry big data, we can see that the current personal consumption expenditures in the beauty industry are still generally 30%-40% lower than before the epidemic. In view of the varying degrees of difficulties faced by various companies in the industry, and the lack of effective ways and means for most companies to save themselves, in order to help the industry enter a virtuous cycle of operations as soon as possible, the Shenzhen Beauty Industry Development Promotion Association stands on the strategic basis of promoting the healthy development of the industry and comprehensively assisting stores to resume work and production, and jointly launched the Meiluo Assistance Plan to help Meiku stores resume work and production as soon as possible and fully overcome the difficulties of the epidemic.

The meeting invited Mr. Ye Hao, head of the operation center of Kangmei Jieshi, the co-sponsor and main executive unit of the Meiluo Support Plan. In his speech, Mr. Ye Hao said that the current beauty and health industry generally lacks digital application capabilities in its business operations, which has led to the lack of ability of most companies in the industry to break through when dealing with market shocks. As a comprehensive service provider of the beauty and health industry chain, Kangmei Jieshi will empower store operations through digital industry service upgrades and complete the transformation. At the same time, Kangmei Jieshi will continue to work with the Shenzhen Beauty Promotion Association to promote the digitalization of the beauty and health industry and help more businesses resume healthy operations as soon as possible.

Since its launch in April, the "Meiluo Support Program" has achieved remarkable results. Mr. Sang Feiyu, Secretary-General of the Shenzhen Beauty Promotion Association, made an important work report at this meeting, reporting the latest progress of the "Meiluo Support Program" to the general public and industry colleagues. In the report, Secretary-General Sang reported a set of important data to everyone, a three-month visit and survey of 80 communities in 10 streets in Luohu District. The survey subjects included three types of stores: beauty and body care, nail and eyelash care, and health and physiotherapy. A total of 10,861 stores were visited, covering all stores of all sizes, including street shops, community stores, commercial circles, and commercial and residential buildings. As of the end of July, 1,000 stores have confirmed their participation in and support for the Meiluo assistance plan, including 524 stores that have signed up for customer acquisition assistance, 472 stores for talent assistance, 412 stores for business training, 110 stores for decoration assistance, 126 stores for funding assistance, and 133 stores for sales assistance. The "Meiluo Support Plan" fulfilled its obligations and commitments to the industry with practical actions.

Effectively solving the operational problems of terminal stores requires the participation of outstanding talents. The "Meiluo Support Plan" specially invites 138meiye.com, the leading talent platform in the beauty and health industry, to join this plan and be responsible for the talent recruitment support project. Mr. Chen Qili, founder of 138 Beauty Talent Network, also attended the meeting and delivered a speech. He pointed out that high talent mobility is a characteristic of the beauty industry and also the most troubling problem for store owners. 8 has been in operation for 16 years and has data on millions of professional talents in the beauty industry. During the years of deep cultivation in the beauty industry, it has been committed to the output of beauticians, beauty instructors, lecturers and other talents. Through precise matching of big data, stores can easily find the talents they want. In the future, 138 Beauty Industry Talent Network will join hands with the Meiluo Support Program to continue to provide talent support and training support to stores, empower the beauty and health industry, and achieve win-win cooperation!

In order to help more terminal stores in the Meikang industry better understand the "Meiluo Support Plan" and get through the cold winter of the epidemic as soon as possible, this meeting specially invited store representatives Ms. Liang Minya and Ms. Wang Dan to the live broadcast conference to share.

Liang Minya, director of Zheng Yisheng Professional Acne and Blemish Removal (Shenye Dongling Store), talked about her own experience under the influence of the epidemic last year and how she gradually overcame the operational difficulties and restored the store to a virtuous cycle with the support of the "Meiluo Support Plan" this year. 】

[Ms. Wang Dan, manager of Yaomei Skin Care Store. From the perspective of a dreamer who came to Shenzhen to work hard, he shared how he is full of confidence in the future with the support of the "Meiluo Support Program". 】

Many hands make light work. This conference invited five major industry service providers, including talent, talent education and training, procurement, brand operation, and decoration, to the scene to interpret the support service policy for Mekang terminal stores. Based on their respective work and experience, the representatives elaborated on how the Meiluo support plan can effectively help Mekang industry's terminal stores to jointly overcome operational problems in the current market environment from multiple support projects such as customer acquisition, talent, training, procurement, decoration, franchising, finance, taxation, sales, and funding. The wonderful speeches and valuable experience shared by the representatives won many applause from the venue and the live broadcast room.

Protect the original intention of entrepreneurship and realize every dream. In the future, the "Meiluo Support Plan" will continue to be implemented and implemented to provide support to more Meikang stores, promote the industry to overcome the cold winter of the epidemic as soon as possible, restore a good business environment, and contribute more to the development of China's Meikang industry.