A new domestic product in the WeChat ecosystem, Hepuolan enters the era of live e-commerce and sets a record for the highest number of video accounts

On December 2, 2020, Hepulan’s “Scientific Beauty Live Broadcast Ceremony, Millions of Free Gifts” live broadcast event was broadcast on Tencent Video. Sales exceeded 1.5 million in the first hour, 2 million in 2 hours, and exceeded 6 million+ in the entire 8 hours. The cumulative number of viewers reached 78,000, and the live broadcast attracted more than 30,000 new followers.

On December 2, 2020, Hepulan’s “Scientific Beauty Live Broadcast Ceremony, Millions of Free Gifts” live broadcast event was broadcast on Tencent Video. Sales exceeded 1.5 million in the first hour, 2 million in 2 hours, and exceeded 6 million+ in the entire 8 hours. The cumulative number of viewers reached 78,000, and the live broadcast attracted more than 30,000 new followers.

During this live broadcast ceremony, the super-strong ability of Hepuolan’s skin care expert team to bring products not only marked a major breakthrough in Hepuolan’s exploration of the new field of e-commerce live broadcast, but also demonstrated Hepuolan’s powerful influence and brand strength.

Relying on the WeChat ecosystem, facing users directly, entering the era of "live streaming e-commerce"

As a master in problem skin care, Hepulan relies on the WeChat ecosystem, faces users directly, enters the era of "live streaming e-commerce", creates opportunities for the beauty and independence of Chinese women, builds a new domestic brand of beauty and skin care, and rises strongly!

At the beginning of 2020, the COVID-19 epidemic was raging. As one of the pioneers of new retail innovation models in mobile Internet social e-commerce and the cosmetics industry, Hepulan actively explored new online channels and was the first in the industry to try out the innovative model of "live streaming e-commerce".

In the current live streaming field, it has become a trend for top traffic to help the development of e-commerce. On the one hand, with the rapid rise of the live streaming industry, the value of personal IP has been exponentially increased and demonstrated. On the other hand, the value of a strong personal brand IP for live streaming is immeasurable.

In this competition for personal IP, Hepulan has inherent advantages. Under the guidance of the concept of "one-to-one precise solution to problematic skin", Hepulan has created a team of skin care experts. The team members have international San Diego cosmetic doctoral degrees, rich case records, and a broad fan base.

In the future, Hepulan will continue to strengthen the exploration and innovation of new models of live e-commerce, empower the entire cosmetics industry, lead the industry's self-innovation, and help the industry upgrade!

Building a new domestic brand, Hepuolan leads the industry to break through

After seven years of hard work, Hepulan has become an industry leader trusted by users, recognized by the industry and accepted by society. In the future, Hepulan will not forget its original intention, forge ahead, and create a new domestic brand!

Seven years ago, Hepulan followed the Internet wave, seized the dividends of digital marketing development, and quickly accumulated 70 million female fans. In the process of serving fans, a large number of female friends have expressed their demands for precise skin care and hope to receive professional and scientific skin beauty services. As a result, Hepulan established a skin care group, focusing on providing one-on-one skin care services to Chinese women.

During this live broadcast, the large fan group of skin care experts became the first batch of loyal users of the live broadcast room. The Scientific Beauty Live Broadcast Ceremony gave away millions of free gifts, popularized skin care tips to users, conveyed the concept of exquisite life, and encouraged users to voluntarily forward and share the live broadcast room, achieving a fission-like growth in the popularity of the live broadcast room, allowing the Hepulan skin care expert team to become a benchmark super anchor in the industry, and also bringing the traffic and sales capabilities of the video account live broadcast room to new heights.

E-commerce live streaming is not just about selling goods! Hepulan focuses on the operation of private domain traffic, builds its own channels through modern digital technology, eliminates middlemen to directly meet users' personalized needs, and provides users with safer and more effective products and skin care solutions; allowing users to enjoy the lowest cost, highest efficiency and best experience skin care services, so that all women in the world have beautiful skin.

The Hepulan Scientific Beauty Live Broadcast Ceremony is an important step in fulfilling the corporate mission of “making sure that all women in the world have beautiful skin.” In the future, Hepulan will continue to shoulder its social responsibilities, lead Chinese women in scientific skin care, avoid detours, and deliver positive energy of beauty! If you have skin problems, look for Hepulan!