CBNData's "2021 Sunscreen Trend White Paper" report shows that consumers' awareness of "anti-photoaging" has increased, and broad-spectrum sunscreen has become the mainstream of the market. CBNData's "2021 Sunscreen Trend White Paper" report shows that consumers' awareness of "anti-photoaging" has increased, and broad-spectrum sunscreen has become the mainstream of the market. Traditional sunscreen mainly focuses on direct sunlight (UVB), but as consumers' awareness of UVA increases, broad-spectrum sunscreen that protects against both UVA and UVB is becoming more popular. In response to changes in the consumer market, ISDIN, an expert in “anti-photoaging”, launched the newly upgraded ISDIN sunscreen water last year. The product has been widely favored by consumers since its launch. When purchasing sunscreen products on a daily basis, SPF and PA are important indicators for measuring sun protection capabilities, and are also important reference values for consumers when choosing sunscreen products. The SPF value is a multiple of the time the skin can resist ultraviolet rays. The higher the SPF, the longer the skin can resist ultraviolet rays. The PA value refers to the effectiveness of preventing UVA. The more PA "+", the better the UVA protection effect. Verified by the only sunscreen testing method recognized by the China Food and Drug Administration, ISDIN sunscreen water has a SPF50 and PA+++ rating, has excellent sun protection ability, and can meet sunscreen needs in different scenarios. Does ISDIN prevent sunburn? SPF50 can easily deal with ultraviolet rays Studies have shown that UVA can increase the amount of matrix metalloproteinases in the skin and degrade collagen, causing the skin to darken, develop spots, wrinkles, and other problems, leading to skin aging. Excessive UVA can also suppress the immune system. UVB can cause redness, blisters, and skin aging, which is commonly known as sunburn. The upgraded ISDIN sunscreen water adopts a synergistic sunscreen formula of avobenzone, Tanex S and octocrylene, which fully covers UVA and UVB band protection and effectively prevents skin sunburn and tanning. The addition of water-soluble sunscreen PBSA can fill the gaps between sunscreen molecules, completely block the damage of ultraviolet rays, achieve true "zero contact" between ultraviolet rays and the skin, and build a long-term protective network for daily outdoor activities. Does ISDIN prevent tanning? Comprehensive protection without fear of the sun At the same time, ISDIN sunscreen water strikes a balance between scientific effects and pleasant feelings. It uses exclusive Qinrong technology, is water-based, and does not contain alcohol. It can also make the skin feel refreshing and non-sticky, allowing subsequent foundation to last long and adhere to the skin. It also contains hyaluronic acid and double hyaluronic acid, which can provide 12 hours of intensive moisturizing to the skin, preventing the skin from losing its own moisturizing mechanism due to sunlight exposure. It can reduce moisture loss for 8 hours and keep the skin in good condition. With forty-six years of deep cultivation in the field of "anti-photoaging", ISDIN has always adhered to pharmaceutical standards and scientific proportions to develop products that meet the different skin demands of consumers, aiming to help consumers solve various skin problems. Since entering China, ISDIN has fully listened to the demands of Chinese consumers and developed sunscreen products that are more suitable for Chinese people based on their skin types. In the future, ISDIN will continue to bring more surprises to Chinese consumers and help them be better themselves in every scenario. |
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